I’m sure that helped. So which is it?
Stop looking at where you are and become clear what you are going to be.
“begin with the end in mind” – Stephen Covey
So again, is it the MARKETING, ACCOUNTING or the PRODUCTION?
Once you know what you are going to focus on in the coming months to take your business to that next level I want you to keep this in mind. As the owner of the accounting firm you will find yourself in one of three situations. You are either as the owner in a role of:
- involved in the day-to-day operations of the business
- you have key employees that are taking care of the clients and day-to-day operations
- you have key people with vision that contribute to the direction of the business
And it’s time to change it, improve it and this is the perfect path to having the premier accounting firm. The solutions are simple (not easy but clear).
Marketing = focusing on marketing and sales
Accounting = More value based services
Production = working more efficiently using proven standard operating procedures